In two weeks the The Greenlight Entrepreneurial Boot Camp will help first-time entrepreneurs through the beginning stages of starting a business. A partnership between Spartan Innovations, Lansing Economic Area Partnership (LEAP) and the MSU Innovation Center, this week-long course will provide all the research and instruction a startup could need in one central location.
Starting on August 18th, the boot camp serves multiple purposes within the startup community. Amber Shinn, Marketing Director for the MSU Innovation Center, says, "The more normalcy we can create around starting businesses and a community that is comfortable with taking business risks, the better for the community."
It also helps keep entrepreneurs in the community. According to Paul Jaques, Director of Student & Community Engagement at Spartan Innovations, before this program, "we had to send people to Ann Arbor, Detroit, or out of state for similar programs." By offering these resources right in the community, Lansing can provide, " strong curriculum, and built-in integration into the local startup community and support."
In addition to creating a supportive community and hands-on help, the camp also gives these businesses a way to quickly assess the viability of their product or business instead of wasting valuable time and money. It also helps the successful ideas, like Poochie Bowl, quickly move into the hiring stage and contribute to the local economy.
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Source: Amber Shin, Paul Jaques, MSU Innovation Center
Writer: Allison Monroe, Innovation News Editor
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