Element PR brings its practice and pet cause to downtown Birmingham

A public relations firm that formed when a group of freelancers decided to bring their skills together under one roof is hosting an unveiling party to celebrate the collaboration, business successes and the school that guided the firm's founder to the postion she's in.

Element, a public relations and marketing firm, has four full-time employees working out of its office on Old Woodward and Maple in downtown Birmingham. Co-founder Eric Scott is a graduate of the Eton Academy in Birmingham, a school that serves students with learning disabilities and other special needs. Scott and his colleagues wanted to pair Element's grand opening party with a thank-you for Eton.

So from 4-7 p.m. on Nov. 15 at David Wachler jewelers in Birmingham Element is hosting a party where Element and Eton are the centerpieces. Element, which in part guides clients through digital media optimization and messaging, is located upstairs from David Wachler.

"We're looking to connect downtown Birmingham with the mission of Eton Academy," Element spokesperson Alexis Smith says.

There will be live entertainment and a video that tells the stories of Eton students struggles and challenges and coming through them - just as Eric Smith has. Fox Grill from Bloomfield Hills will cater.

"Without Eton Academy a thriving PR firm like ourselves wouldn't be in existence," she said.

Writer: Kim North Shine
Source: Alexis Smith, Element PR
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