Isabel Healthcare takes technology international, doubles clientele

Isabel Healthcare has doubled its clientele over the last year thanks, in large part, to the healthcare tech firm marketing its product to an international audience. The Ann Arbor-based firm now has clients beyond North America, including China, India, South America and Australia.

"We have expanded our footprint pretty significantly," says Don Bauman, CEO of Isabel Healthcare.

The 15-year-old firm developed a diagnosis checklist tool that helps clinicians broaden their differential diagnosis and recognize a disease faster in order to treat it more effectively. The web-based Isabel tool uses the patient's demographics and clinical features to produce a list of possible diagnoses, including time-sensitive "Don't Miss Diagnoses."

"How do we deliver information to physicians so they can make the best diagnosis?" Bauman says.

Isabel Healthcare also markets a symptom checklist for patients. The idea is to help better educate them about their health and how best to maintain it.

"It empowers them to have a more engaging conversation with the physician" Bauman says.

The 7-person firm has hired one person in client services over the last year.

Source: Don Bauman, CEO of Isabel Healthcare
Writer: Jon Zemke

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