Ann Arbor's re:group adds to staff to expand services

Downtown Ann Arbor-based re:group recently found itself in need of more expertise to meet its clients needs. So the company hired it, bringing three new people onto its staff.

The digital marketing company has clients in a broad range of industries, ranging from bio-tech to retail. To help meet their demands, re:group hired a client services director and an expert in franchise businesses. It's staff currently stands at 22 people and a couple of interns.

"It's really expanded," says Carey Jernigan, vice president of development for re:group. "We had a majority of it here but we needed a few more people to shore it up."

Jernigan expects re:group to go after more franchise business this year. The firm has already attracted the likes of Domino's Pizza and is aiming to bring on more national and regional franchises as clients. Re:group has already hired on a new employee or two to help spur that growth.

"It will help us be able to take on more franchise clients," Jernigan says.

Source: Carey Jernigan, vice president of development for re:group
Writer: Jon Zemke

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