The Whole Brain Group grows through customer service, added services

The Whole Brain Group has been adding clients by focusing on itself over the last year. The Ann Arbor-based digital marketing agency has moved into a bigger home, beefed up its technical expertise, added staff, and expanded its services. That cleared the way for it to grow its revenue by 20 percent in 2015 and aim for 30 percent growth in 2016.

"We are trying to offer a well-rounded set of services," says Marisa Smith, head brainiac at The Whole Brain Group. "A lot of our clients are growing companies that are looking to scale their growth."

The Whole Brain Group has added a number of new clients, including a RV dealership in upstate New York, Arborlight (an Ann Arbor-based lighting startup), and Great Lakes Scrip out of Grand Rapids. That new work has allowed The Whole Brain Group to add two new jobs, expanding its staff to 14 people. The firm moved to a new office near Briarwood Mall and plans to stay put for the next few years.

"We are going to stay in our same space because there is room to grow," Smith says.

The Whole Brain Group also recently achieved platinum partner status with HubSpot, a digital marketing platform used by businesses around the world. The status is the second to top tier for HubSpot, making The Whole Brain Group only one of two in Michigan to achieve it.

"We have attained a certain level of expertise and a number of clients who use that software," Smith says.

Source: Marisa Smith, head brainiac at The Whole Brain Group
Writer: Jon Zemke

Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.
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