LSJ explores challenges and growth for Michigan tourism

From downstate water parks to the shores of Lake Superior, this is a lengthy look at statistics and trends for Michigan tourism in recent years, well worth a read for those interested in the future of the U.P.
 
Excerpt: The biggest tourism success is the Pure Michigan ad campaign, which celebrates its 10th year in 2016. But there are challenges, including pothole-ridden roads, convincing the Legislature to invest more funds to promote tourism and bringing visitors in year-round. Tourism officials also would like to develop a culture inside and outside of hotels and resorts that welcomes tourists and treats them with respect.
 
The rest of the story, and there's quite a bit, is here.
 
Source: Lansing State Journal
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