Troy-based iTalent got its start in 2011 as your typical tech staffing firm, matching IT workers with IT jobs. Today it’s rebranding itself to ektello to reflect its growing variety of staffing services.
"We're always expanding," says Chrystal Merriam, director of marketing for
ektello.
Now ektello handles staffing work for tech firms but also creative-based work, such as marketing and similar professions. The meaning of the company's new name demonstrates these changes.
"It's a Greek word for performance or execution," Merriam says. "It plays to our mission to work with talent to help them meet their career goals."
The core staff at ektello has grown with eight new hires in sales and recruiting, topping off its staff at 25 employees. It also has between 200 to 250 contractors working out on the field for its staffing clients. The company's goal is to expand its core staff by 12 and the number of the contractors out in the field to 350.
The firm has also developed to a national presence, doing work in Florida, New York, Boston, Chicago, and along the east coast. "We do a lot of business in those key markets," Merriam says.
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