GraphiColor scores best growth year in 30-year history

GraphiColor Exhibits is celebrating its 30th year in business this year but the event firm isn’t resting on its laurels.

The Livonia-based firm has spiked its revenue by 23 percent in 2013. It also hired two people in sales and marketing and a production assistant. The company now employs nine people.

"We had our biggest year ever last year," says Anita Mitzel, president of GraphiColor Exhibits. "We are extremely pleased with that."

GraphiColor Exhibits specializes in creating trade show displays and organizing corporate events. Mitzel credits last year’s growth to repeat business from the firm's longtime customer base, along with bringing on a couple dozen new customers in 2013.

"We're pretty easy to work with," Mitzel says. "A big reason we are successful is because we do what we say we're going to do. We don’t miss deadlines."

She adds that she is optimistic about GraphiColor Exhibits' chances of growing at the same rate this year. She expects repeat business will make that possible. "I would be very happy if we do that," Mitzel says.

Source: Anita Mitzel, president of GraphiColor Exhibits
Writer: Jon Zemke

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