Father-daughter team Amanda and Jeff Whitson want to help reshape downtown Lansing one person at a time.
In mid-December, the Whitsons celebrated the grand opening of their new nutrition club just blocks from the state capitol. Located at 108 W. Allegan St. in the Hollister Building, CHEERS
Nutrition Club offers a place where people can come on a regular basis to share general health, wellness and nutrition information in a social atmosphere.
"We call it CHEERS because it's like Cheers on TV where everybody knows your name," says Amanda Whitson who co-owns the club along with her dad. "It's a social atmosphere and a community. We like to say 'cheers to good health.'"
CHEERS offers daily and weekly memberships that allow access to a nutrition club as well as to all club activities including group sessions on nutrition and community weight challenges. Members and walk-ins can also enjoy protein snacks and a signature smoothie drink that Whitson says is a complete meal replacement with 21 vitamins, minerals, essential nutrients, 24 grams of protein and 300 calories.
"We call them fast food for smart people," says Whitson. "We have 32 flavors to choose from. They are all amazing and taste incredible."
Whitson says CHEERS is among several nutrition clubs she and her father have opened in Mid-Michigan communities in the past seven years, including Charlotte, Grand Ledge, Olivet, Lake Odessa and Hastings. Whitson says she and her father are independent distributors for Herbalife, with the clubs serving as a venue for distributing Herbalife products.
The 1,200-square foot Lansing club can accommodate up to 53 people at sit-down tables and a smoothie bar. A private room is also available for consultations and measurement taking. Whitson says the club will be primarily staffed by her and her dad, as well as by four additional health coaches.
"Our goal is to promote healthy, active lifestyles," says Whitson. "We're different from weight loss programs you might get at a retail vendor since you not only get our products, you get a personal coach to help you get the results you deserve."
Source: Amanda Whitson, co-owner, CHEERS
Writer: Ann Kammerer, Development News Editor
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