Superior Data Strategies opens South Lansing office, adds staff

Aaron Fuller likes to keep business close to home.
 
In Fall 2013, the entrepreneur expanded his IT business from his home-based office to a building close to his South Lansing neighborhood.
 
"I'm broadening my capabilities," says Fuller, founder of Superior Data Strategies. "When you're just one person, you can only do one slice."
 
Fuller says the newly renovated space at 3132 S. Pennsylvania Ave. will enable his information technologies and services company to grow to the next level. Started in 2010, the company provides data modeling, assessment, strategic planning, vendor management, enterprise architecture, data warehousing and business intelligence to local and national clients.
 
"I got to the point where my clients were coming to me and asking for more," says Fuller, who also provides on-site training and education. "I knew I would either have to step back or grow. I went with the option of growth."
 
Fuller recently hired Brian Lund as the company's new senior consultant. The East Lansing resident joins two additional SDS team members who were added to the company roster in the past year.
 
The building's owner, Fuller says, updated the previously foreclosed building by installing new floors, ceiling lighting and other basic renovations. Over time, Fuller hopes to add a few more touches that will bring contemporary ambience to the 1980s structure.
 
Fuller reflects that he could have taken off for work in bigger metro areas, but that his close family ties and belief in Michigan kept him grounded.
 
"I believe that it's going to get better here," says Fuller. "And I want to be a part of that, of making Lansing a place where people want to move because it's a great place to live and work."
 
Source: Aaron Fuller, Founder, Superior Data Strategies
Writer: Ann Kammerer, Development News Editor

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