Leah Seelye moved to Michigan five years ago with her husband Cody. Relocating from Wisconsin, the two lived behind the Capitol in Lansing, and then resettled in Grand Ledge to build on their devotion to making mid-Michigan home.
All the while, Seelye stayed true to her passion for handcrafted items, determined to become a maker herself. She retaught herself to sew, and set out to fill a niche for attractive clutches, bags, purses and pouches made from waxed canvas.
In 2015, Seeyle equipped a home studio with a sewing machine and everything she needed to create products for contemporary nomadic life. She concentrates on the design and sewing. Her husband does the waxing. And in less than two years, husband-wife team behind Burst Into Bloom has sold about 1,500 waxed canvas items a year to customers as close as next door to as distant as the Pacific Northwest.
"While I was really invested in my day job, I just wanted to do something with a creative outlet," says Seeyle. "My first sale was a wholesale order, and it just blew up from there. I didn't expect it. I've been humbled."
Seeyle's bags and clutches are functional but funky, with colors and patterns inspired by the desert southwest. Made from printed canvas and then waxed, Burst Into Bloom products have the look and feel of leather and are stain and water resistant.
Seeyle says she started Burst Into Bloom with a $300 windfall buffeted by the support and encouragement of her husband, her family, and friends. She recently began full-time at the biz, and has her sites set on continuing to grow her line.
"We're passionate about making things and are committed to helping people make that hand-made connection," says Seeyle. "Our age is so digital. As human beings, we're always craving or creating something to hold, touch and connect with."
Burst Into Bloom purses, bags, clutches and pouches are available online, locally through Polka Dots in Old Town, and in several Michigan stores in Detroit and Grand Rapids.
Source: Leah Seelye, Owner, Burst Into Bloom
Writer: Ann Kammerer, News Editor
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