More than two dozen lucky guests were the recipients of free smoothies for a year thanks to Smoothie King.
The Dallas-based franchise company arrived in Mt. Pleasant late last year, operating under a soft opening until their grand opening celebration this past Saturday, Jan. 18, when local radio station WCFX-FM set up to broadcast from the festivities.
Christopher Klebba of Northern Diamond Management owns and operates the store and says he wanted to bring something different to the people of Mt. Pleasant.
"I fell in love with this community while working to open the Planet Fitness here on Mission a few years back," Klebba says.
The growing company is rapidly expanding in Michigan, with more than 50 franchises planned here. The Mt. Pleasant location is the seventh to have opened in the state so far.
Smoothie King operates a menu based on "lifestyle blends," five different categories of smoothies designed for a variety of intended uses. The fitness blends are rich in proteins for exercise. The slim blends have under 350 calories per 20 ounce drink. The wellness blends are loaded with vitamins. The break time blends are for treating oneself. And the kids blends are, of course, geared toward children.
The company boasts no artificial flavors, colors, or preservatives among its ingredients.
"Our new Mt. Pleasant opening marks Smoothie King’s seventh location in lower Michigan and is important to our overall growth," says Smoothie King CEO Wan Kim.
"We carefully choose each ingredient in our Smoothies to help our guests achieve their purpose, reach their goals, and truly rule each day."
Smoothie King is located at 1720 S. Mission St. in Mt. Pleasant.
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