Investment in green technology grows sign-maker

An Ottawa County business’ decision in 2008 to find a more environmentally responsible way to produce signs has paid off.

USA Sign Frame and Stake is expanding with a new $1.2 million Zeeland Township facility.

The company credits its success to observing a problem in the marketplace around 2008: Raw materials and energy prices were skyrocketing, which was raising the cost of the sign display products it sold to customers.

The business decided to invest in the technology and manufacturing expertise to develop its own unique, cost-effective, and environmentally responsible solutions to sign display.
“USA Sign Frame and Stake is proud to be a wholly American-sourced manufacturing company providing recycled plastic sign frames to both small mom-and-pop shops and large distributorships worldwide,” says Brian Kronemeyer, president and owner of USA Sign Frame and Stake.
The company also turned to Lakeshore Advantage for assistance in taking the next step to grow its operations. The economic development organization, which assists employers with growth opportunities in Ottawa and Allegan counties, connected USA Sign Frame and Stake with local resources to support this project.
Job growth 
“Manufacturing accounts for nearly 40% of our region’s Gross Domestic Product, and more than one out of four jobs in our region is in manufacturing,” says Jennifer Owens, Lakeshore Advantage president. “USA Sign Frame and Stake supports our community through their choice to grow in West Michigan, and we are pleased to support them through their expansion process.”

A rendering of the USA Sign Frame and Stake is building a nearly 12,000 square foot facility in Zeeland Township.
USA Sign Frame and Stake is building a nearly 12,000-square-foot facility to expand its production and operations departments. The investment is expected to lead to the creation of six jobs over the next two years.
“We are honored to be a competitive employer and eager to continue our expansion in the Zeeland area with our dedicated team, committed to an unparalleled level of service to our customers and further growing the job market in our area,” says Kronemeyer. “We are honored to do business in this community and are appreciative of our support and partnership with Zeeland Township as well as Lakeshore Advantage to help us achieve our mission.”
Zeeland Township approved support for the project in the form of a 12-year Industrial Facilities Tax Exemption.
“We are fortunate to have USA Sign Frame and Stake expand in our community, and we welcome, support, and celebrate their success and continued growth,” says Zeeland Township Supervisor Tom Oonk.

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Read more articles by Shandra Martinez.