Veterans group honors Muskegon business owner for ‘excellence in community’

Sue Sanborn-Poulin has a passion for serving veterans by sponsoring military events and services.

Sanborn-Poulin, the owner of Sanborn’s Jewelers in Muskegon, was recently honored by a Muskegon-based female veterans’ group with its 2024 Excellence in the Community award.

WINC: For All Women Veterans recognized Sanborn-Poulin for her support. 

“I’m so grateful to WINC for this recognition and for all they do to serve women veterans in our community,” says Sanborn-Poulin. “It’s my privilege to be able to support the Silversides Museum’s commitment to honoring our veterans.”

Sanborn-Poulin’s contributions include sponsorship of the USS Silversides Submarine Museum’s 2023 fundraiser and the museum’s current Patriot Day exhibit. 

The exhibit features portions of steel beams from the twin towers, educates visitors about how the country came together after the attacks on September 11th, and provides the opportunity to write thank you letters to emergency responders in this area. The exhibit will be on display until June 2024.

‘Tireless efforts’
The award was presented by Zaneta Adams, deputy assistant secretary for intergovernmental affairs at the U.S. Department of Veterans Affairs. 

“Through her innovative ventures and philanthropic endeavors, Sue inspires us all to make a positive difference in the world,” says Adams. “Her exceptional level of service and tireless efforts have left an indelible mark on our community.”
Founded in 2014, WINC: For All Women Veterans promotes the physical, mental, spiritual, and emotional health of female veterans. The organization’s goal is to bring awareness to the issues facing women veterans nationwide while providing a space where they can live, laugh, and readjust to life after service.

Programs include peer support groups, retreats, military sexual trauma intensive therapy retreats, workshops, summits, and more.
Sanborn’s Jewelers is also a signature sponsor of the Muskegon Lakeshore Chamber of Commerce.
Sanborn’s Jewelers has deep Muskegon community ties and rich family tradition. The business was founded in 1938 and eventually passed on from Dean Sanborn to his son Don in the 1970s. 

Don later brought in his two children, Scott Sanborn and Susan Sanborn-Poulin, as third-generation partners. Originally located on Peck Street in Muskegon Heights, the store moved to Henry Street in 2002 and, after continuing to grow, found its current home at 821 W. Broadway in Muskegon.
Today, Susan Sanborn-Poulin is the sole owner, and Sanborn’s focuses on quality merchandise and superior customer service. 

“When you come to Sanborn’s you feel like family,” says Sanborn-Poulin. “That is what a family-owned business is all about.”

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