A 3,200 square foot salon in DeWitt recently changed hands and names. The former Water’s Edge salon was purchased and re-opened by entrepreneurs and business partners, Misty Schaberg and Jen Nolan, in April and renamed the Pure Day Spa and Salon.
Schaberg described business as “smashing,” adding that she and Nolan "haven’t had any time to breathe" since they reopened the renovated business.
“We thought we’d have time to do lots of things, but we got our butts handed to us and it has not slowed down,” Schaberg says.
Schaberg is an Aveda product fan. This spring, when she went to get her Aveda stock from the former Water’s Edge salon, the owner told her it was for sale and “half an hour later I had a deal to take over the whole salon."
“We do have a lot of returning clients that used to come here and they’re just delighted with the new operations,” Schaberg says, adding that she and Nolan made minor renovations to make the salon appear more upscale.
Schaberg and Nolan have 12 employees.
“We have people coming from Okemos, Williamston, Eagle, Grand Rapids and Howell,” Schaberg says. “We just have people who are working here that are at the top of their game in their field.”
Source: Misty Schaberg, Pure Day Spa and Salon
Ivy Hughes, development news editor, can be reached here.
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