The Okemos-based marketing firm, Fahrenheit Creative, recently won two ADDY awards for a Meijer Christmas ad campaign and a Michigan Brewing Company charitable campaign.
ADDY awards are creative and advertising industry awards given by fellow industry professionals. Fahrenheit Creative got a silver ADDY for a Behave-O-Meter gift card campaign created for Meijer grocery stores.
Fahrenheit Creative created 15 gift cards for Meijer. The Behave-O-Meter determined if the consumer was “naughty” or “nice” by moving a ticker to red (naughty) or green (nice) after the consumer put their thumb on the card.
It also received a gold ADDY for a logo designed for Webberville-based Michigan Brewing Company’s first charitable run.
Fahrenheit Creative is a well-established firm that has been in the Okemos area for 17 years. The firm has been adding clients and expects to add more employees soon.
“We’re on the cusp of growing leaps and bounds,” says Estevan Dufrin with Fahrenheit Creative.
Source: Estevan Dufrin, Fahrenheit Creative
Ivy Hughes, development news editor, can be reached here.
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