One Capital region creative group has won an international award for its work. Four others are in contention for national awards.
Motion and Marketing Media (M3Group) has won a Davey Award for its logo prepared for Lansing’s 2008 Mayor’s River Walk last June. The logo features a blue footprint with a tiny orange fish embedded in its arch. Tiffany Dowling is president of the Downtown Lansing company.
The name “Davey Award” comes from David who “defeated the giant Goliath with a big idea and a little rock—the sort of things small firms do each year. The annual International Davey Awards honor the achievements of the ‘Creative Davids’ who derive their strength from big ideas, rather than stratospheric budgets.”
“M3 Group really outdid themselves with this logo,” said Virg Bernero, mayor of Lansing. “It was a very proud moment to have the City of Lansing’s name on such a creative piece of art."
Other creative groups have won recognition, too, with the work of four moving to the national level in the American Advertising Federation’s Addy Awards competition, to be judged in June.
They are: Vision Creative for its design of the BIGGBY Coffee web site; Tom Generra Photography for two photos for Orvis; Redhead Design Studio for Perspectives, a magazine designed for the Michigan State University (MSU) College of Veterinary Medicine; and the MSU College of Education for its design of the college’s annual report.
Source: Julie Becker, Motion Marketing & Media
Gretchen Cochran, Innovation & Jobs editor, may be reached here.
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