A downtown East Lansing nightclub, Club 131,
recently underwent an interior renovation. The club, now named Club
Rush, officially opened to the public March 14.
According to excerpts from the article:
Christian
Dorsch, general manager of the club’s sister restaurant, Harper’s
Brewpub, says the change is being made to create a new environment for
East Lansing residents. “[It’s] for a new format, a new image,” he
explains. Squashing rumors that the joint establishments are doing
poorly, Dorsch says the change has nothing to do with lack of sales.
“If we weren’t doing well, we wouldn’t want to invest in a new
concept,” he says.
The club’s “new concept”
will involve upgrades to entertainment, ambience and décor, bringing in
what Dorsch calls “category A” disc jockeys from the Chicago market and
plenty of special effects lighting.
“It’s going to be incredibly attractive, appealing to the eye,” Dorsch says. “There’s going to be a cosmetic face lift.”
With
major audio and visual upgrades, Dorsch says the club will feature
“incredible” light shows. “We have ambience lighting, intelligence
lighting, mood lighting, you name it,” he says. It’s all going to be
connected with the shows.”
Coming just four
years after 131’s debut, the remodeling follows on the heels of a
similar revamping to neighboring bar The Post, but Dorsch says the
upgrade was in the works before that. “We’ve been talking about doing
this for a while,” he says. “Part of the concept was getting all the
right entertainers and promoters involved, all working together.”
Read the entire article here.
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