The future is bright for Ann Arbor-based uRefer right. The start-up went from three people when it opened for business in October, 2007 to eight employees, two interns and a handful of independent contractors today. The firm hopes to double those numbers by the end of the year as it continues to diversify its client base.
Not surprising uRefer specializes in referrals. Behrman points out that lots of companies have referral systems but a vast majority of them don't fully capitalize on them. The main product for uRefer, launched last July, helps companies either set up a referral program or maximize the one it has in place.
Either way uRefer gets a piece of the action. Enough that it has already attracted venture capital from McBean Partners.