When it comes to marketing and special events at the
Castle Museum in Saginaw, it takes a really special individual to coordinate all of it. That person, it just so happens, is Lisa McCartney, who was hired as the coordinator for all of the Castle Museum's marketing and special events strategies.
McCartney's responsibilities will include creating multi-platform public relations and marketing campaigns as well as planning and executing special events.
McCartney comes to the position with a degree in journalism with a concentration in public relations from Central Michigan University. She has experience in design, writing and event planning, as well as experience in management and marketing communications.
Writer: Sam Eggleston
Source: The Castle Museum
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