ADR North America expects to double sales this year in Ann Arbor

It doesn't matter what the talking heads on TV are howling about when it comes to the national economy. The people behind ADR North America aren't listening to it.

The Ann Arbor-based firm is bucking the gloom and doom news of the economy this year, expecting to double its sales revenue over a year ago. It has also hired three additional senior purchasing consultants and may hire two more staff members before the year is through.

"We're a perfect example of how the knowledge economy works even when the overall economy turns sour," says Bill Michels, CEO of ADR North America.

This growth has been spurred by larger companies turning to ADR North America to help contain costs. What that means is when these firms need to tighten their belts, its ADR North America that is the cincher.

And the company (which employs about a dozen people in Ann Arbor) has been pulling at those belts for a while. Its sales and revenue have grown 40 percent.

The company originally started helping small- to mid-sized companies figure out the best technology to use and how to maximize it. It has since evolved to helping out bigger companies, such as Microsoft.

Source: ADR North America
Writer: Jon Zemke
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