Growth at Seat Side Service isn't just about offering the best mobile concession services at events. It's about giving people more options. "The product has expanded tremendously," says Barak Leibovitz, founder & CEO of
Seat Side Service.
The Ann Arbor-based startup got its start four years ago developing a mobile concession software. The platform enables spectators at athletic events to order and pay for food and beverages through their smartphone. Their order is delivered from a centralized kitchen, enabling vendors to only have to carry the food ordered.
Seat Side Service got its first start working with the Toledo Mud Hens, the AAA affiliate for the Detroit Tigers. It developed its original idea over a couple of minor league baseball seasons, but has expanded how it does business over the last year. Users can now place an order on the system and go pick up the food and the system can be used by cashiers at a venue.
"We're more of a full-service, point-of-sale system for entertainment venues," Leibovitz says. "The utility of the product has grown tremendously along with the applications for it."
That has allowed Seat Side Service to add more types of clients, such as concert venues, golf courses, and amplitheaters. Seat Side Service has also closed a six-figure seed capital round late last year and is in the midst of leveraging it to grow its footprint across North America.
Source: Barak Leibovitz, founder & CEO of Seat Side Service
Writer: Jon Zemke
Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.
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