Bigg-Gilmore brings home more big awards

It’s been a good year for Biggs|Gilmore.

Up against some of the best social media campaigns in the nation, the agency with offices in Kalamazoo and Chicago, won three trophies in the 2011 SAMMY Awards. Biggs|Gilmore was the second most awarded agency in the competition.

Biggs|Gilmore took home SAMMY Awards for Best Integrated Social/Cross Media Campaign for its work for Kimberly-Clark/Cottonelle; Best Branded Social Fan Page for Kellogg's Pop-Tarts; and Best Direct Response Campaign for Kellogg's Pop-Tarts.

The agency was also a finalist in three categories: Best Branded Video for Kimberly-Clark/Cottonelle; Best Social Promotion for Product Launch Kellogg's Crunchy Nut; and Best Social CRM Campaign for Kellogg's Pop-Tarts. Competitors in the categories in which the agency won included Coca-Cola, the New York Times, American Express Open, iSpeech and the movie "Rio."

Now in its third year, the SAMMY Awards honor overall excellence and breakthrough achievement in Social Advertising, Media and Marketing. The SAMMYs are presented by DIGIDAY, the publisher of DIGIDAY:DAILY.

This is the second big showing at national awards the agency recently has had. It has been named the Top Agency in the annual competition sponsored by the Web Marketing Association, as Second Wave recently reported.  

"It's wonderful to see our work included among the best of the best in social media," said Marino Puhalj, senior vice president, executive creative director at Biggs|Gilmore.

Writer: Kathy Jennings, Second Wave
Source:  Marino Puhalj, Biggs|Gilmore