Detroit's celebrated Slows Bar-B-Q, which hit restaurant gold in Detroit years before today's restaurant boom rolled in, will open a location in downtown Pontiac, where reinvestment and rebirth are once again becoming part of the local lexicon.
The Pontiac Slows will be connected to the Strand Theatre for the Performing Arts, a $20-million redevelopment of a historic building that will bring national shows and live theater and stage acts back to the city.
With Slows as its exclusive partner, the theater will offer the unusual combo of arts and culture and barbecue joint.
Slows Pontiac, on Saginaw St., will be 6,500 square feet and have a street-side entrance for the public and a theater entrance for show-goers. Slows will also cater events at the theater, which will be run by the nonprofit Encore Performing Arts Center and Bill Lee, former vice president of Celebrity Events Group and vice president of sales and marketing at Olympia Entertainment, Inc.
Construction will begin in early 2015. Opening date will coincide with the theater opening in late 2015.
Slows has an exclusivity agreement with the theater so that it will be the only Slows location in Oakland County, says Kyle Westberg, CEO of West Construction Services, one of Pontiac's main developers with projects such as the at-capacity Lafayette Place Lofts and Lafayette Market.
Slow's owners want to be a part of a Pontiac's comeback. They see it, as they did their first restaurant in Detroit's Corktown neighborhood, as a way to run a business and also help the community.
“We chose Pontiac as the site of our first metro Detroit expansion for the same reasons we chose Corktown. It’s an underserved community with a defined identity and potential for an exciting evolution,” Slows Bar-B-Q co-owner Phil Cooley says. “We are excited to become part of the neighborhood and serve up great tasting Slows Bar-B-Q to the folks who live, work in, and visit Pontiac.”
Westberg says Slows, along with numerous large and small projects, from the opening of small tech businesses to multi-million-dollar improvements by GM and St. Joseph's Hospital, may be the tipping point to making downtown Pontiac become a destination again.
"I've been watching Slows's business model for quite a few years, and what was fascinating to me was their thought processes on economic development and working with the community and helping the community prosper and move forward," Westberg says. "That philosophy meets right up with the philosophies we have here in Pontiac."
Source: Kyle Westberg, CEO, West Construction Services; Phil Cooley, Slows Bar-B-Q co-owner
Writer: Kim North Shine