DDOT+ MoGo = easier Detroit travel

This feature is courtesy of Driven, the story of how the Detroit region is leading the world in next-generation mobility.

The Detroit Department of Transportation provides bus service to the city of Detroit. And it always will, says DDOT marketing manager Nicole Simmons. Improving fixed route bus service remains DDOT’s number one priority.

Simmons says that DDOT is always adding routes, buying new buses. Riders can expect more 24-hour bus routes in the future.

But DDOT has recently begun a series of programs intended to connect the gaps that fixed route bus service doesn’t fill.

“We’re always looking to get people where they need to go. Fixed bus routes might not always be the most convenient way to do that,” says Simmons.

“We want to be partners in a connected mobility system for Detroit, not competitors.”

In May 2018, DDOT launched a pilot program in partnership with on-demand transportation service Lyft. DDOT issued 2,000 $7 Lyft credits, given away to riders along the Woodward corridor in order to better connect them with their ultimate destinations.

That program has since expired and is in the data analysis phase. Another pilot round could take place along a different main corridor in the city.

The latest mobility improvement program was announced Monday, July 2. DDOT has begun a pilot program in partnership with bicycle-sharing service MoGo. The organizations are giving away 2,000 30-day MoGo passes to DDOT customers that purchase a weekly, bi-weekly, or monthly DDOT bus pass.

Passes area available at the DDOT Main Office, Rosa Parks Transit Center, and Coleman Young Municipal Center, while supplies last.

There are 430 bikes spread across 43 stations in the MoGo bicycle-sharing network.

“Detroit is growing with new destinations popping up all over the city,” says Simmons.

“We’re here to move Detroiters around Detroit.”

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