Virtual Spokesman brings website interaction to whole new level

The guys behind Virtual Spokesman see a much more interactive future for websites. The Bingham Farms-based firm specializes in creating programs for websites that allows actors to interact with web surfers.

The start-up, only a few months old, uses actors in front of green screens and puts them on websites so the video of these actors appear on websites. The firm also does this with graphics for virtual flash presentations.

The end product can be a pint-sized tutor helping visitors of the website navigate it. The firm is using this technology for the new electronic editions of the Detroit Free Press and News.

The idea is to help keep visitors on the website. The interactive video is much more effective capturing a visitor's attention and keeping it than if it were just a static website.

The company's co-founders, Raj Chawla and Jason T. Ryan, see a bright future for the technology. The firm already has a staff of about half a dozen people and hopes to grow it in the near future.

Source: Raj Chawla, president of Virtual Spokesman and Jason T. Ryan, vice president of sales & marketing of Virtual Spokesman
Writer: Jon Zemke
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