Bongotones.com rings up new jobs in Royal Oak

A trio of recent college graduates is going all Silicon Valley on Metro Detroit with their new website, BongoTones.com.

Grads from the University of Michigan (David Pakhchanian and Nareg Sagherian) and the University of Toronto (Soheil Banifatemi) launched BongoTones last fall as an easier way for cell phone users to get more custom multimedia applications. They operate the company virtually, but are in the process of setting up a base in Royal Oak or even TechTown.

"We are inquiring about relocating closer to the city of Detroit, since most of the opportunities and our immediate connections are based there," Sagherian says.

The trio began the start-up as an easier way to get content to cell phones and to allow artists to build awareness of their work. Today its Beta platform delivers 15,000 user-generated ringtones with an easy search function. It also allows bands and musicians to convert their original music into ringtones.

All of this is available for free. The BongoTones trio is working with users, advertisers, and carriers to create revenue streams.

Source: Nareg Sagherian, co-founder of BongoTones
Writer: Jon Zemke
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