MotorCities National Heritage Area leaders will begin rolling out
audio tours that will promote the region's automotive history in an
attempt to bolster the state's $17.5 million tourism industry.
Excerpt:
"Yes, it's old stuff, that's part of the
(automotive) story," said Gary Familian, MotorCities executive
director. "But people who are tourists today are living in the 21st
century.
MotorCities is encouraging
technology at historical sites, such as downloadable MP3 tours, by
revamping its Web site the next two months. Familian said the site will
provide an interactive map of attractions. His ambition is to
ultimately unite the automotive tourism region, which includes
Dearborn, Flint, Ypsilanti, Jackson and Kalamazoo, by providing in-car
audio tours.
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