Ford aims to make dealerships greener

Thursday, February 18, 2010 | Source: metromode
Ford is making sustainability more than about the automobiles it produces. It's also about where it sells them.

The Dearborn-based automaker has launched its Go Green Dealership Sustainability Program. The idea is to work with dealerships to implement energy efficient technologies and upgrades to save them money, improve their image, and shrink their carbon footprint.

Ford is partnering with the Rocky Mountain Institute, an organization recognized as a leader in energy-efficiency solutions, to help develop the pilot program. The program will make recommendations to dealerships and help with their implementation.

"Right now we have three dealers who are helping with the pilot program," says Steve Kinkade, a spokesman for Ford, adding those dealerships are in Nevada, Florida and New York.

The first step is undertaking a comprehensive energy assessment from sustainability experts at Ford. This will provide ideas to improve energy efficiency and to make the businesses more sustainable. Ford then assists the dealerships at implementing these changes.

These improvements can range from installing LED lights to utilizing highly-efficient heating and cooling systems to adding insulation. One of the participating dealerships has developed a system where rainwater is incorporated into its car wash. The hope is that these long-term decisions will prove fruitful for both Ford and its dealerships for years to come.

Source: Steve Kinkade, spokesman for Ford
Writer: Jon Zemke
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Green Building, Sustainability, Sustainability, Wayne County 

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