Fred Hartman, former press secretary to Governor Mike Easley and current executive director of the state’s advertising and communications agency for North Carolina, will join Brogan & Partners as Director of Public Relations.
Serving the North Carolina governor for six years, Hartman took control of the state’s Advertising and Communication’s agency between 2001 and 2003 and increased revenue for the organization seven fold by expanding its services to other state and federal interests.
"I'm indebted to Governor Easley for the opportunities and hopefully I've added some value during my tenure.” said Hartman. “This opportunity presented itself suddenly and it was just clear that it represented the next step for me. Brogan has a great reputation in both North Carolina and Michigan, which was certainly one of the attractions."
Working out of Brogan’s Detroit and Raleigh offices, Hartman will head the agency’s PR division to handle clients in Michigan and North Carolina. Brogan & Partners was formed in 1984 as an advertising agency, but added public relations services in 1990 and digital marketing services in 1996. The firm has offices in Michigan’s Automation Alley and North Carolina’s Research Triangle, service offices in Washington D.C. and Florida and an affiliate in Chicago.
"Fred is a great addition to our team," said Managing Partner, Deidre Bounds. "His experience and work style is a great match with the agency's culture and expertise."
In related news, Brogan also promoted Creative Director Laurie Hix to full partner. A true example of the boss who started as an intern, Hix has been with the agency on-and-off since 1986. She has collaborated with many other Detroit ad agencies, including Campbell-Ewald, Leo Burnett, and J. Walter Thompson on accounts ranging from Chevrolet to Pizza Hut. Her work has been a finalist at the Cannes Film Festival and been honored at the International Mobius Awards.
SOURCE: Brogan & Partners
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