Shift Digital hires 50, moves HQ to downtown Birmingham

Shift Digital finally found a permanent place to call home when it moved to downtown Birmingham this fall.

The automotive marketing agency has spent the past two years at temporary offices in Bloomfield Hills. It struggled to find an office space in an urban setting where it could become a part of the community, until it found a space on East Maple Road less than a block from the heart of downtown Birmingham, at the intersection of Maple Road and Old Woodward Avenue.

"We have been looking for offices for two years and couldn't find anything," says Ashley Cox, vice president of internal operations at Shift Digital. "We're growing so rapidly that as soon as we found a space we liked we quickly outgrew it."

Shift Digital got its start with five people in 2008. It has grown its staff to 140 employees and two interns over the last five years, including 50 new hires in the last 12 months. It currently has five job openings.

Cox says Shift Digital now represents about 50 percent of the automotive manufacturing community. It has offices in California, Toronto and some sales team members spread across the U.S. It has also expanded its market reach to Mexico, Canada and recently into Europe, taking on a variety of new customers.

"We have also expanded into banking, finance, home building and real-estate," Cox says.

Source: Ashley Cox, vice president of internal operations at Shift Digital
Writer: Jon Zemke

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